Nicola Long of DTV Australia asked Alex Struthers of the Leukaemia Foundation to share her thoughts on nurturing fundraising’s emerging leaders.

NL: Alex, I’m seeing more interest across the sector in the need to invest in leadership. Do you think leadership is something we should be worried about?

AS: Emerging leaders are a vital part of our fundraising industry – we need new leaders for succession planning, to challenge the boundaries and drive this profession forward for many years to come. So, it is imperative that the leaders of today are focused on how we support this next wave of fundraising professionals.

NL: You mention the need to challenge the boundaries, what do you mean by that?

AS: There is an incredible amount of knowledge in our sector, and existing leaders must continue to strive for continued improvement of fundraising and behavioural techniques and strategies. We need to encourage existing leaders to be open to being challenged and emerging leaders to help drive that challenge and development. This field is open to trying new things, thinking differently, adopting ideas from other disciplines and we can only improve by challenging each other, implementing robust testing,…

Already a subscriber? LOGIN HERE

F&P brings you all the latest in fundraising including case studies, best practice, strategy, trends and benchmarks, thought leadership & industry insights.


subscribe now

  • Latest print and digital magazine edition delivered to your door, computer, tablet and mobile
  • Multi-user subscription packages at a nice price so all your staff can enjoy F&P
  • Online access to all our archived magazine articles
  • Fortnightly enewsletter
  • 20% discount off F&P conferences (save hundreds, maybe thousands of dollars a year)