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Charities should have policies on the use of service user stories and images in fundraising, a new approach to framing ethics recommends.
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F&P’s Content Creator, Fiona Atkinson, shares her Top 10 takeaways from the jam-packed 2022 Digi.Raise + EventRaise conference.
The Bread & Butter Project recently completed their first crowdfunding campaign for asylum seekers and refugees. We share the outcomes.
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If you’ve ever thought social media fundraising success is out of reach or that you can’t secure influencer support, think again! Gill Whelan will share the secrets of her success at F&P Digi.Raise + EventRaise.
A historic movement for a historic humanitarian crisis. How the world pledged USD$10.1 billion for the Ukraine.
If donors are leaving your NFP, the solution may be as simple as checking your asks and thank yous. Seedling’s Jess Bowman tells us more.
A-listers are increasingly using their influence to empower change-makers and their social media as a megaphone for good.
The 2022 FINZ awards, announced last week, celebrate the very best of New Zealand’s fundraising.
2021 was the Dandelion Support Network’s 10th anniversary and most challenging year – both experiences lead to a new fundraising initiative.
As events went virtual in 2020, giving days became a fundraising go-to. Tania Burstin shares her thoughts about their rapid rise and the four pillars of giving day success.
A new report asks why NFP leaders are getting neither the support they need or a place at the table when they are the ones providing solutions.
Australia’s original social enterprise bakery is embracing a fundraising first. F&P’s Fiona Atkinson caught up with the team to find out more.
AI and Machine Learning – we hear a lot about them, but what do they mean for fundraising? This tech disruptor can help us find out.
Our friends at Hancock Creative share their top tips for social media success in an increasingly digital world.
There is a huge opportunity to monetise content via NFTs. It’s time charities took this new funding stream seriously.
This year’s awards acknowledge ground-breaking innovation and creativity in response to the continuing pandemic, alongside an unbreakable commitment to best practice fundraising and exceptional donor care.
Curiosity, case studies, corporates and COVID-19 dominated the interest in our articles in 2021. Here we look back at the year that was.
Facing multiple lockdowns, border closures and an immuno-compromised community, Cure Brain Cancer Foundation has bucked the trend of fundraising in 2021, raising over $1.9million for its most recent flagship event, Walk4BrainCancer.
Chris Howlett and Adele Schonhardt have achieved an extraordinary amount for Australia’s classical music scene, both before and during the pandemic, winning them the Creative Partnerships Arts Leadership Award. F&P’s Fiona Atkinson caught up with them to find out more.
Widely adopted in the US, billions raised worldwide, and a slow uptake in Australia. With the campaign happening this week, we take a look at results and share insights.
Watch these free video clips to discover how to use multi-channel journeys to engage your supporters more often – meaningfully.
A global pandemic did not deter the winners of this year’s awards, who have been true fundraising and philanthropic trailblazers for Australia’s arts and culture sector.
This year, the Foundation for National Parks & Wildlife won Australian Charity of the Year 2021 with a series of fundraising initiatives that supported volunteers, educated the community and provided critical bushfire relief.
In its first year, the March On Challenge made light work of its target, more than tripling the anticipated fundraising result. The goal? To prevent veteran suicide.
StreetSmart’s clever initiatives and strong partnerships help them support thousands of people experiencing homelessness every year. Their relationship with Sheridan Australia is just one example of corporate relationships done right.
How a very specific message on a tiny digital budget cut through the noise to deliver World Animal Protection strong bequest leads.
Join iRaiser for a week of free webinars on digital fundraising including four sessions hosted in Australia and New Zealand.
A new digital campaign is encouraging Australians to ‘share a plate with a mate’ and raise funds for OzHarvest.
In 2020, the Fundraising Forum delivered new insights for extraordinary times. Andrea Riddell and Andrew Sadauskas share three key lessons from the event.
Lighthouse Foundation has partnered with iconic Australian artists Ken Done and Cassie Byrnes to break the pattern of youth homelessness.
New research by Salesforce shows that while Australians are willing to roll up their sleeves and help, however, are facing challenges when trying to engage with NFPs.
Ahead of her appearance at Digi.Raise + EventRaise, F&P asked digital fundraising guru, Julia Campbell, a few questions.
Ahead of her appearance at Digi.Raise + EventRaise, F&P asked digital communications strategist Brani Milosevic a few questions.
Julia Campbell takes us through seven steps to grow your donor base with social media.
We asked Canadian nonprofit, British Columbia Society for the Prevention of Cruelty to Animals, for their thoughts ahead of Digi.Raise + EventRaise 2021.
Gearing up to Digi.Raise + EventRaise 2021, presenter Jodie-Marie Preddy from Plan International Australia takes us through her top tip for thinking digital and her predictions for the future.
Digital fundraising expert Julia Campbell on three ways to build deeper relationships with your social media fans and followers.
Recently named one of the 25 most influential nonprofit thought leaders and one of the seven nonprofit thought leaders to follow on Twitter during the coronavirus crisis, Julia Campbell is on a mission to make the digital world a better place. What’s on tap for nonprofit marketing this year? Which digital marketing trends do nonprofits need to […]
In an FIA webinar, Marlin Communications outlined how the new iOS 14 update could impact your fundraising campaigns – and what you can do to mitigate the effect.
A new feature from VentureCrowd will allow investors to donate to The Smith Family when they invest in any of their financial products.
Head of Marketing and Fundraising for Ronald McDonald House Charities Greater Western Sydney (RMHC GWS), Arani Duggan has been awarded The CEO Magazine’s Not-for-Profit Executive of the Year 2020.
“Since beginning our partnership in October 2018, Fansdonate has generated over 2,500 regular givers for Bush Heritage.”
Canada’s BC SPCA is a global leader in digital fundraising. Andrew Sadauskas examines five successful strategies it uses.
Elevate Fundraising Director Luke Edwards reveals how you can build donations and donor loyalty during the coronavirus crisis.
The Smith Family has boosted donations and improved donor engagement while saving 1,600 hours in staff time each year. Here’s how they did it.
Digi.Raise is going virtual in 2020, giving you virtually everything you need to know for digital fundraising success.
Top digital fundraising experts to reveal the cutting-edge technologies, ideas and best practices that will help charities raise money in the 2020s.
Brand specialist Darren Taylor helps us glean the key take-outs from the Celeste Barber campaign, in our new fortnightly column with The Xfactor Collective.
Local Queensland cancer care facility adds fundraising functionality to website and sees donations soar.
Only 25% of Australian NFPS track and report ROI on social media campaigns among other findings of global technology report.
Digi.Raise has wrapped up for 2019. Andrew Sadauskas shares some key tips from this leading digital fundraising conference.
Leading international digital fundraising experts are coming to Melbourne this week for the 2019 Digi.Raise conference.
Shanelle Newton Clapham is well known for her innovative approach to delivering fundraising results. Shanelle and her team create digital campaigns focused on generating leads and acquiring donors, as well as designing bespoke onboarding programs and donor journeys for charities all over the world. In 2016, Shanelle was looking for a cloudbased platform that could […]
In 2017, Ray Johnstone, a widower from South Australia, put an ad on Gumtree hoping to find someone to go fishing with – his fishing mate had passed away. The heartbreaking ad went viral and Ray was inundated with offers, eventually heading to Queensland for a fishing trip with 22-year-old Mati Batsinilas. This inspired social […]
Facebook is already one of the most important channels for donor acquisition, and digital channels have already overtaken face to face as a source of new donor acquisition. When we consider that digital is often used for lead generation – with donor conversion being passed to telemarketing agencies – then the trend becomes even more […]
Pareto Fundraising Digital Strategy Director, James Herlihy shares five major online trends that are reshaping the fundraising industry.
At DigiRaise, Samara Gentle from Vinnies will detail the digital strategy her organisation used to secure a 346% boost in revenue from email campaigns.
Polished Man’s campaign manager is set to reveal her organisation’s innovative digital strategies at the upcoming DigiRaise conference.
As fundraisers, we fixate on revenue, return on investment (ROI) and results we can prove. The problem is that this can work against us, resulting in short-term thinking and restricted, conservative planning. At Pareto, we’ve seen this mindset in chats with charities around ‘two-step campaigning’; a donor acquisition strategy that involves (1) acquiring ‘leads’ through […]
The urgency, excitement and momentum created by giving days represents an incredible opportunity for not-for-profits, with digital technologies meaning wide audiences can be reached. But what happens when a giving day goes global? The Hebrew University of Jerusalem (HUJI) found out last year with its July 24 Global Giving Day #HU100. This ran in 16 […]
You may not realise it, but you and I have blind spots. And I don’t mean metaphorically (at least not yet), I mean your eyes literally have areas where they cannot see. Most of the time, our blind spots are unrecognisable – but they are very real – and I am about to prove it […]
Discover the practical steps to doing a Facebook Live that succeeds with first-hand advice from Fundraising Writer, Liana Pantalone.
The Charity Matchmaker Quiz will make it easier for donors this Giving Tuesday to find a charity they connect with and want to support.
Special Olympics Australia has teamed up with an innovative social enterprise on a fundraising app that rounds-up purchases to the nearest dollar, claiming the difference as a micro donation. Andrew Sadauskas reports.
FIA Award Winner – Donor Renewal Under $5 million & Most Innovative Campaign
When Brighton Grammar gave crowdfunding a go, it more than doubled its usual annual appeal result says Director of Advancement John Phillips. F&P Editor Lise Taylor finds out how they achieved their results.
Karen Armstrong discusses the future of artificial intelligence and its impact on supporter experience, including the advancements made in emotional intelligence and the question of what’s next for the nonprofit sector.
Its nine campaigns have raised over $29 million, it has evolved into a foundation and now it has launched a new fundraising platform. Brett Macdonald reveals what’s behind the Dry July Foundation peer-to-peer success story.
How will a cashless society affect donations to your charity or nonprofit? Dr Steve Francis explains there are opportunities to be found with this latest technological wave.
Developing a new website can be more complex than expected. Here Bertie Bosrédon shares his tips to getting the all-important content management system right.
Connecting with your nonprofit’s donors can be easily enhanced by utilising these seven straightforward tips explains Dr Steve Francis.
Why was House with No Steps’ bequest program a leap of faith? Laura Henschke explains what made it so successful.
One of the most innovative advances in online fundraising in recent years is crowdfunding – but how does it work for nonprofits? Here three fundraisers discuss their success – or not – in seeking donations through this method. Anthea Iva The Director of Redstone Marketing asks three fundraisers for their perspectives.
Stacey Astley-Clark explores how technology is innovating the peer-to-peer fundraising supporter journey.
MS Research Australia’s fundraising initiative Kiss Goodbye to MS looks set to change the landscape of multiple sclerosis research around the world. Richelle King reveals the fundamental steps to success that the nonprofit has taken.
Facebook optimisation is far more complex than most of us realise. Laurel Papworth explains how to ensure your Facebook status updates are worth the effort.
Meldi Arkinstall spoke with Antonia Froutzis, Marketing & Communications Manager at The Royal Melbourne Hospital Foundation, about how their website redesign contributed to a 300% increase in online fundraising donations.
A new US survey shows that while charities have made progress in aggregating and providing content to social audiences, most are missing the greatest opportunity by failing to engage in two-way communication within this medium, Liz Henderson finds.
Find out more about the potential, the pitfalls, and the profitability of using digital channels to acquire regular givers for your mission.
Social media isn’t simply a distraction in idle hours. It’s a medium – some might say the medium – through which people engage and consume information. And it’s how Australia’s leading charities are connecting with donors.
What if you were gifted $10,000 every month to spend with Google? All you have to do is…
GoFundraise’s Event Creator Vision platform has form and new function – including a simple drop-and-drag editor and the entire platform being mobile responsive. Review by Liz Henderson
A campaign going viral on social media would be a dream come true for many charities, but what is it like when it actually happens? Rachel Rizk reveals how MND Australia’s tiny team fared from the Ice Bucket Challenge.
The Soi Dog Foundation has seen regular donor numbers skyrocket from an innovative online campaign using social media, e-mail and banner ad re-marketing, Liz Henderson discovers.
The keynote speaker at F&P’s Digi.Raise conference, the UK digital fundraising and marketing expert Bryan Miller, has offered tips for working out if a mobile app would be effective for your organisation, and revealed other trends he is seeing in the digital space.
A new study has explored use of social media by Australians including details of interactions with businesses and brands, that offer insights to charities as well. Liz Henderson reveals the main findings.
In the lead-up to speaking in Australia in May, Bryan Miller fields three questions from Liz Henderson drawing on insights that have seen him help charities across the world increase their profit from digital fundraising.
The online fundraising platform, everydayhero, has re-launched with a new feature that is an Australian first – now supporters can tally up their effort as well as the amount of money they are raising on behalf of their favourite charities.
A new social media platform is set to launch in Australia, aiming to help charities reach people’s networks – without the constant monitoring and input required to maintain their own social media presence.
Charities can boost their revenue and reputation by running an event they become known for. Learn how to develop your organisation’s own signature event at the free webinar GoFundraise will host on June 19.
UK expert in UK digital fundraising, campaigning and communications, Bryan Miller is on his way Down Under to share his insights on digital trends and best-practice with Australian practitioners at F&P’s Digi.Raise, Liz Henderson reports.
As supporters flock online, are charities putting more eggs in the digital basket and specifically what activities and goals are being set? Anthea Iva asks three fundraisers for their perspectives.
Australian charities neglect e-mail registration and donor welcomes. Liz Henderson outlines these and other key findings of a new Online Fundraising Scorecard released this week by Dunham+Company.
Nonprofits are embracing online and seeing more donations via digital. That’s the overarching message from Fundraising & Philanthropy Magazine’s 2014 Australasian Nonprofit Use of Digital Media for Fundraising and Marketing survey … along with warning signs that strategy is taking a back seat to action. Liz Henderson reports
This small Victorian nonprofit for rescued farm animals turned to crowdfunding to build a new home, and instead of raising the hoped-for $50,000, three times that amount flowed in from donors in 14 countries. Kyle Behrend and Kerri Martin reveal what they did.
Louise Acheson shares how World Vision Australia is following the number of existing supporters among the organisation’s nearly 400,000 Facebook fans, then using learnings to tailor and target Facebook content – and also justify investment in social media.
Heading Down Under in September to share her insights with Australian nonprofit executives and philanthropists, American academic and author Lucy Bernholz explains to Liz Henderson how the digital age is revolutionising giving.
As another financial year wrapped up on Monday, Greg Johnson kept a close eye on e-mail appeals from a range of nonprofits. We take a look at some of the hits and misses as nonprofits tally up their tax giving totals.
Edgar’s Mission has broken Australian crowdfunding records, raising $162,400 and winning support from people in 14 countries for a new sanctuary for rescued farm animals, Liz Henderson reveals.
Nick Allardice reveals the lessons in engaging online social action learned by the global petition platform, and suggests ways that nonprofits can benefit from the public’s increasingly evident desire to change the world.
An online resource to help charities learn more about mobile phone apps has been developed by Telco Together Foundation, discovers Liz Henderson.
Fundraising & Philanthropy Magazine’s 2013 Australasian Nonprofit Use of Digital Media for Fundraising and Marketing survey charts a seismic shift in the focus of charity activity in the digital sphere from income to donor engagement. Yet strangely enough, Liz Henderson finds more dollars are rolling in online than ever before.
While it’s easy to be carried away by the opportunity and comparative novelty of digital fundraising, it’s as important as ever to plan before you act. Rob Edwards looks at the points fundraisers should consider before rushing in headlong.
AJ Leon is an innovator, free thinker, and digital creative type who helps grass roots causes and big charity brands to raise millions. He is journeying to Australia shortly to share his insights and unconventional approach, explains Jeremy Bradshaw.
Nigel Hokin outlines seven web capabilities which can dramatically improve engagement and fundraising outcomes for nonprofits of all sizes.
Cancer Council NSW is targeting men with a new fundraising concept. Greg Johnson reveals how its new initiative is looking to tap into the competitive spirit between mates.
One year after its meteoric rise – and a very public fall – Invisible Children has reported back to supporters on the progress of its #KONY2012 movement. Greg Johnson takes a look at this reporting video come regular giving ask.
25 charities around New Zealand will receive a free Toyota Corolla at the conclusion of the Japanese car company’s clever social media campaign. Greg Johnson reveals how this corporate is reaching into the networks of the nation’s charities.
A trio of British charities are engaged in a Harlem Shake war. Greg Johnson reveals how they are using the latest viral meme craze in an attempt to raise funds.
Some savvy nonprofits are spinning their cause into key annual events, like Valentine’s Day, reports Greg Johnson.
Peer-to-peer fundraising is off to a flying start in 2013, with both The World’s Greatest Shave and Live Below the Line setting new records, reports Greg Johnson.
While Australian fundraising is slightly down, Movember is on track for its biggest year ever internationally, reports Greg Johnson.
Want to broadcast a highly targeted call-to-action to known supporters using Facebook ads? Luke Edwards explains that it’s not only now possible; it’s also proving very effective.
Nonprofit organisations are more active in the digital space than ever before, though not necessarily raising more funds as a result. Greg Johnson burrows into results from F&P’s annual Nonprofit Use of Digital Channels for Fundraising and Marketing survey to discover some interesting trends.
Digital is a hot-button for the sector, yet so heavy is the focus on raising more funds, few have utilised it well for retention purposes. Jonathon Grapsas and Marcus Blease reveal how a digital communication strategy is helping Cerebral Palsy Alliance retain more face-to-face recruits.
From invisible to unmissable: Kony 2012 became arguably the world’s most (in)famous social media campaign. Kristofer Rogers explores the good, the bad and the ugly of this unique campaign.
It’s a multichannel world, and embracing those channels through integrated marketing is a great opportunity for fundraisers. Lisa Allan explains the benefits of integrated marketing and offers some quick tips to get you started.
Nonprofits must now take responsibility for user’s posts on their social media pages. David Smith explains the Advertising Standards Board decision and what it means for marketers using social media.
Luke Edwards gives the lowdown on what opportunities and headaches Facebook’s introduction of ‘promoted posts’ presents for nonprofit fundraisers and marketers.
In what is believed to be a world-first, Fundraising Institute Australia has set a new standard in social media best practice for fundraising professionals. Nicole Mackey explains the new Standard of Social Media Fundraising Practice.
How are organisations integrating new and social media communication channels into their fundraising programs? What methods are employed and how are organisations tapping into this opportunity? John De Rango, director of Redstone Marketing, asks four fundraisers from different causes to get their perspective.
It’s just 1/20th of Facebook’s size, but if you’re worried about your nonprofit missing the Google+ boat, you can now get your own nonprofit page. Greg Johnson offers some tips and tricks for setting up your organisation on the social network.
Digital channels continue to be a hot button in nonprofit fundraising and marketing, but just how many are striking the right balance and seeing the results? Jeremy Bradshaw and Greg Johnson dive into the data from F&€™s annual Nonprofit Use of Digital Channels for Fundraising and Marketing survey to reveal the key findings and emerging […]
Cancer Council NSW has taken a different approach to online fundraising ‘ giving donors the tools to community fundraise anywhere, anyhow at any time. Julie Roberts explains how telling donors to ‘Do Your Thing’ is helping fund the fight against cancer.
The Oaktree Foundation has pulled off a major digital fundraising campaign, despite being a relative newcomer to the sector. Joseph Dunstan explains how it leveraged social networking to achieve this massive result in the campaign’s second year.
Organisation: ActionAid Australia Campaign goal: Recruit regular givers online for its activist-focussed regular giving product Slogan: The Other You
What’s the word donate worth to your online fundraising effort? Greg Johnson reveals it’s amongst Google’s most expensive AdWords.