Telefundraising

How to make your raffles win again

fpadminJune 23, 2014

The word is that raffle income is either flat or falling. Liz Henderson lends an ear to the industry experts to discover their ideas for ratcheting earnings up ...

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Calls turn 4,386 Greenpeace petition signers into new regular donors

fpadminJune 9, 2014

Online social action with a phone follow up has created regular income for Greenpeace Australia Pacific. Liz Henderson explores the program’s evolution and how ...

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Mustering regular child sponsorship support by phone

fpadminJune 9, 2014

Nicole Richards reveals how an innovative warm phone conversion trialled in early 2014 is set to double The Shepherd Centre’s regular giving income this year. ...

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$60 million and counting – telefundraising’s rise and rise

fpadminJune 4, 2014

Telefundraising income skyrocketed by 67% between 2010 and 2013. Keith Elliott looks at what is behind the growth and gives the key trends in this channel based...

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Dialling in the legacies

fpadminOctober 1, 2013

Apple Marketing’s new bequest telemarketing service is helping charities qualify prospect lists with carefully crafted calls, explains Liz Henderson. (more&hel...

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Don’t procrastinate … reactivate!

fpadminJune 3, 2013

Ashley Rose explains the keys to effective donor reactivation processes using the telephone. (more…)...

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Ring, ring … why don’t you give 100,000 donors a call?

Greg JohnsonOctober 8, 2012

Voice broadcast is helping nonprofits share messages with a vast number of supporters instantly, learns Greg Johnson. (more…)...

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Phoning Fresh Supporters

Greg JohnsonJuly 7, 2012

Appealing to a wider donor demographic and rejuvenating their fundraising program were key motivations for RDNS (Royal District Nursing Services) to embark on a...

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Telephone a Lifeline to donors

Greg JohnsonJuly 5, 2012

With few donors and a sharp increase in demand for its services, Lifeline had no choice but to acquire more supporters. Jeremy Bradshaw outlines how Lifeline to...

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Plan’s planned telefundraising growth

Greg JohnsonJune 7, 2012

Regular giving through child sponsorship and other programs is a key part of Plan International Australia’s fundraising mix, and Jonathan Wright explains how th...

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Call on your existing data to work harder

Greg JohnsonMay 9, 2012

Utilising existing donor data is both easier and cheaper than acquiring new donors. Mel Jenkins explains how changing your approach to data can yield results. ...

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From raffles to regular givers … just ask!

Greg JohnsonMarch 13, 2012

House with No Steps has successfully encouraged many of its art union and raffle supporters to become regular givers. Natasha Duncan explains how its telephone ...

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Peers with a connection convert for a cause

Greg JohnsonMarch 9, 2012

A telephone campaign to event peer donors saw Schizophrenia Research Institute convert over 30% to a second gift, discovers Greg Johnson. (more…)...

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Fundraising portfolio thermometer

Greg JohnsonJanuary 3, 2012

Experts and leaders give their views on the last 18 months across a range of fundraising methodologies and look to the future as global economic uncertainty cas...

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Nurture your donors with a call

Margie Read FlavellAugust 15, 2011

A verbal conversation is still the most effective method of communication, especially when it comes to developing donor relationships. Margie Read Flavell expla...

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Storytelling at heart of giving

Monique Harper-RichardsonFebruary 15, 2011

The conversational medium of telefundraising has helped University of Wollongong build connections with donors and grow its annual fund, writes Monique Harper-R...

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Broadcast communication

Rochelle NolanOctober 1, 2010

OURTEL Solutions is offering new broadcast services as part of its virtual call centre, including broadcast SMS, email and fax. These products are designed to i...

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Net income is King… usually

Sean TrinerAugust 1, 2010

Explaining cost of fundraising to the giving public is not only complicated - it is often not a real issue for donors until we nonprofit people make it so! Sean...

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Acquisition Assets

Margie Flavell ReadJune 15, 2010

When it comes to using the phone for donor acquisition, Margie Flavell Read says there are three critical aspects that must be addressed. (more…)...

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Donors listening during downturn

Mel JenkinsAugust 1, 2009

So just how is telefundraising performing in today's softer economic climate? Quite well actually, according to Mel Jenkins. (more…)...

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Telefundraising

How to make your raffles win again

Calls turn 4,386 Greenpeace petition signers into new regular donors

Mustering regular child sponsorship support by phone

$60 million and counting – telefundraising’s rise and rise

Dialling in the legacies

Don’t procrastinate … reactivate!

Ring, ring … why don’t you give 100,000 donors a call?

Phoning Fresh Supporters

Telephone a Lifeline to donors

Plan’s planned telefundraising growth

Call on your existing data to work harder

From raffles to regular givers … just ask!

Peers with a connection convert for a cause

Fundraising portfolio thermometer

Nurture your donors with a call

Storytelling at heart of giving

Broadcast communication

Net income is King… usually

Acquisition Assets

Donors listening during downturn

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