By taking an alternative approach with its donor renewal campaign, Children’s Cancer Institute achieved 238% of its net income target – and won the FIA’s Donor Renewal Over $5 Million award in 2017! Lise Taylor reports. Read more
John Crewe explains what charities can learn from organisations in the mail order/multichannel retailer industry sectors in terms of reactivating lapsed donors. Read more
Improving donor acquisition and retention rates while running a complex event can be demanding. Here the Heart Foundation teamed up with everydayhero to do just that. Kate Cross reports. Read more
The Bush Heritage two-step Australian wildlife campaign has garnered great results – both in terms of lead acquisition and donor conversion. James Herlihy explains how it was achieved.
Lawrence Jackson urges charities to take a closer look at the donor ecosystem. By not attending to what donors and the community really want is the fundraising sector at risk of losing their trust? Read more
Charles Alder questions the sector’s angst over the cost of acquiring new donors, considering their ultimate value.
They’re both out to help change the world. Mary Anne Plummer asks whether we’re giving them enough opportunities to do it. Read more
Dr Steve Francis considers the opportunity presented by workplace giving. Read more
With a goal of lifting customer service in the not-for-profit sector, Stephen Mally’s consultancy, FundraisingForce, has introduced its Mystery Shopping product. Review by Liz Henderson Read more
What do donors actually do? Join 16 of the top 20 fundraising charities, and dozens of smaller charities as they share with you exactly how donors behave. Read more
After several years where the only way was up, individual giving income growth is now slowing, according to insights into Australian charity performance from the 2015 Pareto Fundraising Benchmarking Project. But, as Liz Henderson reveals, some areas are falling while others are rising. Read more
The proportion of Australians donating has shrunk but their average gift is higher, pointing to a greater need for considered strategy by nonprofits, Liz Henderson finds. Read more
By reducing traditional barriers to workplace giving with its Good2Give platform, Charities Aid Foundation aims to help build this form of donating and see charities receive more income. Review by Liz Henderson.
Charities seeking funds from a prospect who is an entrepreneur should take a fresh approach, reveals Christine Sherry. Read more
With the best-known charities improving their unprompted brand awareness this year, their slice of the donation pie will only grow. So the pressure is on for other organisations to make their presence known. Liz Henderson outlines the revelations from the just-released McNair Ingenuity Research. Read more
A lift in donor loyalty of just 10% can improve the lifetime value of your database by up to 200%. Try these tips from Adrian Sargeant to make the strategy work for your organisation. Read more
Stephen Mally exposes the good, bad and the ugly from the fifth phase of his mystery shopping study of nonprofits across Australia, New Zealand and Asia. Read more
Michael Downes calls for fundraisers to stop agonising over complicated cultivation plans and start building real relationships with donors. Read more
Australian giving is higher in these more buoyant times, although flat donor participation and slowing growth are areas to watch in 2014, Liz Henderson finds. Read more
Martin Paul highlights the key findings of his Australian-first research into the reasons that supporters ‘break up’ with charities. Read more