$300,000 increases for CEO Sleepout, MS Brissie to the Bay

Two events have seen big increases in their fundraising results this year, while another has experienced a notable fall in income. Greg Johnson reports on the outcomes to date from June’s major fundraising events.

St Vincent de Paul Society’s CEO Sleepout asks participants to ‘rise to the challenge’, and that’s exactly what happened in 2013, with an increase of nearly $300,000 in fundraising income from last month’s event. Some 1,083 chief executive officers raised $5.58 million in 2013, after a comparable number of participants raised $5.3 million last year.

MS Queensland’s Brissie to the Bay bike ride has broken the $1 million in fundraising mark for the first time. Having raised $900,000 last year, this year’s event has cracked its $1.2 million fundraising goal – with the total funds raised standing at $1,212,066 at the time of publishing.

Oxfam’s Brisbane Trailwalker is currently $300,000 behind its fundraising total for 2012. The event raised $1.1 million in 2012, an increase of $100,000 on the debut Brisbane event in 2011. Fundraising for the 2013 event – held on June 14-15 – currently stands at $809,468.

Cancer Council NSW again held its City Mile Dash event at Barangaroo in Sydney. Participants raised over $145,000 this year, up from the $123,000 raised at the 1.6kilometre lunch-time running event in 2012.

Greg Johnson is the editor of Fundraising & Philanthropy Magazine.